Southeast Tourism Webinar – Making Sense of Ad Tech

Perhaps never in tourism history has the need to collect and apply traveler insight been as great as 2021. Coming off the impact of COVID on the industry, those that will emerge the fastest and the healthiest are organizations that embrace, collect, apply and measure data. RMG is pleased to be providing products and services that allow our clients to better navigate the landscape of Ad Tech Thanks to our great friends at Southeast Tourism Society for hosting the webinar "Making Sense of Ad Tech in 2021". I was honored to present our POV on the role of Ad Tech [...]

By |September 14th, 2021|0 Comments

RMG Announces SmartPIXL Technology, Extending Bullseye Identity Resolution Capabilities

  Response Marketing Group announced yesterday they are excited to deploy SmartPIXL technology as a part of their Bullseye identity resolution suite of services. Working with M1 Data & Analytics as a partner, SmartPIXL allows clients to identify branded site visitors across all digital properties, like websites, landing pages, and microsites. Using a daily FTP feed, RMG clients receive reporting on-site activity that includes data such as; pages visited on your website, name, email, address, marital status, gender, vehicle owned, etc. from a roster of over 300 available attributes. “Today, approximately 90-95% of client’s website visitors provide no information and [...]

By |May 7th, 2021|0 Comments

New RMG Partnership Helps Drive Customer Engagement and Increase Visitors

Two Companies Come Together to Help Destinations and Hotels Succeed Using Data Intelligence     Two highly experienced organizations rooted in the hospitality and travel industry, Total Hospitality Industry Solutions and Response Marketing Group have announced a formal partnership to expand service offerings to their clients and the broader market. THIS and RMG will partner to bring market-leading capabilities in targeted group and leisure travel marketing services to their clients while remaining independent agencies. The CEOs of both agencies expressed a shared belief that the expanded offerings from the partnership allowed their respective clients best-in-class services that complement existing strengths [...]

By |March 30th, 2021|0 Comments
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